Meet Our Team

Our consultants specialise in hands-on marketing, business development, social media, digital media, thought leadership and copywriting. We’re based in Surrey but also help clients across the UK.

Michelle Daniels (née Gahagan)

An experienced and effective business development and marketing strategist, Michelle has built a successful career increasing top line growth for people businesses and organisations and is a chartered marketer through the Chartered Institute of Marketing. She was also an approved adviser under the Government’s Growth Voucher scheme.

A talented researcher, analyst and planner, Michelle is often labelled as a great ‘completer finisher’. A prolific writer, she also combines creative flair with business nous to produce highly effective results. Michelle is also an associate of The Results ConsultancyClick here for her Linked In profile.

She has a long history as a successful marketing and business development director. She has also been a member of the executive committee of The Godalming & District Chamber of Commerce.  In her spare time Michelle enjoys gardening, the Arts and enjoying life with family and friends.

Adam Daniels

An experienced and effective professional in the education sector, Adam’s passion and specialist knowledge lies in business, finance and economics.

A great guide and mentor, he is brilliant at grasping business, management and economic theories and translating them into a practical application.

Adam fills what little spare time he has supporting Brighton & Hove Albion, keeping up with current affairs and cycling.  He is also heavily involved in the Young Enterprise scheme and is a Governor of Guildford County School.

Pete Lock

Pete is Extended Thinking’s Digital Consultant and has been involved in SEO and paid search since before Google emerged.  He has Google Adwords and Analytics certification, plus a Search Engine Masters award and has been at the forefront of the various changes and challenges that search has, and continues to present.

Pete keeps our clients up to date with the latest updates in search engine algorithms. He also specialises in performance marketing, which is focused on attaining a return on investment swiftly and efficiently from digital communications. This has led Pete to develop a particular track-record in generating impressive results for the highly competitive sectors of finance, technology and law.

Outside of work Pete loves fitness, mountain biking, skiing (when he gets the chance) and all kinds of (good) music.

Klara Akerstrom

With a background in Communications and Marketing, Klara has worked with a range of clients in different sectors and countries, covering both B2B and B2C.

Klara has a wide-ranging knowledge and understanding of traditional marketing as well as extensive experience in both Content and Digital Marketing.  As a seasoned Account Manager for a number of years, Klara is very adept at understanding a client’s requirements and pride herself on building close working relationships with them.

Outside of work Klara enjoys keeping fit through boot camp classes, socialising with friends and most of all spending time in the countryside with her young family.