A little detective work - 29 September 08
Now's the time to grab your
magnifying glass and do a little detective work. What value are you really bringing to your customers or clients?
Are there any gaps that a competitor could exploit? Look closely at what your customers want and fine-tune your products
and services to deliver.
Sizzling sectors - 28 September 08
Which sectors do well in a
downturn? Which industries remain buoyant when others struggle? Balance your target sectors. Pick a sector
for good times and one for bad. Build your reputation and specialist knowledge in each.
Latest
article published - 15 September
08
Outlining
how to target the customers you want, our latest article has been published on the Women Unlimited website.. more info
Contacts
and referrers - 15 September
08
Don't
underestimate the strength of your contacts. When times get tough and business goes quiet, keep in touch. Your
net for catching opportunities will widen significantly.
Clarity
- 12 September 08
The
world is noisy. Now is a good time for clarity. Strip out the fluff and articulate the core benefits of your offer,
your products or services. The clearer they are, the easier they will be to buy.
Catch us at... - 11 September 08
Going along to The Professional
Marketing Forum's Global Conference on the 11 September? So are we. Look forward to seeing you there
The best 30 minutes of the day - 1 September 08
Too busy for business development?
Need more business? Here's how to put
yourself on a prospective
client's or customer's radar, by investing 30 minutes a day.
More info